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The fun stuff! 

Graze over a mixed selection of both client based work & my favourite personal projects - from branding, graphic design, art direction, to social media & marketing.

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ripe foods.

packaging design
& stickers

Ripe Foods have a variety of products, including sauces, jams, shrubs & dried goods. As a new business, they needed a bold identity to get them off the ground running! I created a series of stickers & graphics that we then transferred over to food labels.
Currently continuing on working with them to launch e-commerce web store & social media strategy.
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visual elements

Goldilocks is an established rooftop bar in Melbourne. I designed some visual graphics for them to use across their branding, website, online promotions & printed menu.
These visual elements were produced a couple of years ago - and Goldilocks still makes use of them today!
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publication / zine

'Kriechen' Zine  was an experimental mini magazine written in German. Purposely produced in vivid, bright, cringe-worthy colours & images. Experimenting with 'bad' or 'expired' design elements, refreshing them in a fun way to make them visually pleasing again.

Many of the images were sourced from cooking & lifestyle magazines from early 70's to early 90's.

This one was a fun personal project from our team.
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great ocean road gin.

social media content creation & management

Great Ocean Road Gin is a small batch gin distillery based in Aireys Inlet. I was offered a Brand Ambassador role by Ann, though with my creative skills... it wasn't long before I began working as her social media & digital marketing guru.
My job was to generate content for GORG's socials, including photography, graphic design elements, videography, animations & engaging social media campaigns. We worked together to increase followers, engagement & her data base through social media competitions.

On average we gained at least 80 new followers & emails to GORG's data base, per campaign, leading to sales via EDM's.
electronic direct mail
or EDM's

Digital marketing is more than just having a pretty
insta feed. Email send-outs are a great way to direct traffic to generate online sales or engagement.
Remind your customers/clients of what current promotions are going on in your business.
With Great Ocean Road Gin, generation regular emails about new product releases, stories about existing products, news about the business, promotions or events showed instant returns on investment.
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